Shell Energy is a renewable energy provider intent on helping millions of UK homes become net carbon zero by 2025. The challenge? Many homeowners are unaware of the products and services available, or the improvements they can make today to help realise the government's ambitious plans.
The Tiny Home of the Future is a campaign that transforms dry and often overwhelming information into digestible short-form content that’s as engaging as it is educational. Taking inspiration from viral social content like Tiny Kitchens, viewers are given a glimpse of the future in a way that feels familiar, and most importantly, achievable. And the house itself? Sitting pride of place in the reception of Shell Energy HQ as a reminder of what everyone is working towards (and a brilliant time-killer for waiting visitors).